These days a lot of what you hear is negativity.
Looking towards a recession, maybe worse.
Often what we find is how quick the tides can change, as they often do.
Sure certain industries are taking a bigger hit and a few industries maybe shouldn’t invest right now.
Although I’d venture to say the large majority of businesses need to be investing strategically in growth, rather than cowering in fear.
That is, if they want to be like some of the time-tested companies referenced in a great book titled, “Built To Last”.
Not wasting money on some expensive BS that lacks tangible results.
Rather, something that is proven to produce results, customers, cash flow.
I say ‘need to be’ because we hear it everyday, businesses laying off workers, lending getting tighter, the stock market this and that, some banks going bankrupt.
There’s a lot of uncertainty looming in the minds of many. One thing is certain regardless of the tide, people will still rely on businesses.
Bottom line, our clients are producing results, growing in this economy. Their all in investment with us is peanuts to the results they’re paving not only now, but years into the future. Not to mention, most of these businesses are saving money that would be wastefully spent elsewhere.
We believe this is the perfect time because less people are being courageous, meaning lower competition and ultimately lower cost for big results. The cost per results are way cheaper than before and some clients are reaching their entire market for under $1000 in ad spend.
Consumers are still spending, inflation is still up, the right strategy can produce for your business right now.
New millionaires were made in the great depression. A time when millionaire was a big deal. While we always hope things don’t turn out that bad, which if we’re being real, our central bank can print money at any point things got so bad.
So why not invest now and stop finding reasons why you shouldn’t be more bullish than ever for your business.
Because our clients are and they’re growing.
Cheers,
Dylan